by Mark Hodges, Senior Avid Advisor I overheard two builders [...]

As social media becomes more prevalent and accessible in our [...]

Building homes means managing hundreds of processes, while assembling thousands of components made from a combination of natural, manufactured, pre-fabricated and human-assembled materials.

More of our client’s customers rely on finding data, reviews, [...]

Only “customer-obsessed leaders” can create customer-centric companies. Each of these leaders have very different businesses and often very different customers. They all share the same unwavering understanding that customers are the most critical asset in business.

Ask yourself how often a customer review or product star [...]

Success in homebuilding tends to vary by market area in today’s industry. In weak markets, success may be the ability to reposition for market uncertainty. In areas of mediocre market activity, builders that are maintaining or gaining market share may be the models of success. In robust markets, success may mean keeping pace without suffering customer experience chaos. Regardless of market conditions, all homebuilders can accelerate success by focusing on highly qualified prospects.

Success in homebuilding tends to vary by market area in today’s industry. In weak markets, success may be the ability to reposition for market uncertainty. In areas of mediocre market activity, builders that are maintaining or gaining market share may be the models of success. In robust markets, success may mean keeping pace without suffering customer experience chaos. Regardless of market conditions, all homebuilders can accelerate success by focusing on highly qualified prospects.

by Mark Hodges Reflecting on my early days in the [...]

by Mark Hodges Greetings Avid readers! As a relatively new [...]