State Of CX Residential New Construction 2025

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State Of CX Residential New Construction 2025

The 2025 State of CX Report reveals key trends in residential new construction customer experience (CX) and highlights how builders can improve homebuyer satisfaction. The data shows that CX strategy and technology investments directly impact customer loyalty, referrals, and business success.

Key Insights:

  • Homebuyer satisfaction peaks during the sales phase but declines post-move-in, especially in the warranty stage.
  • Net Promoter Scores (NPS) are generally low for builders without a structured CX strategy.
  • Builders who actively capture and act on customer feedback see higher satisfaction, more referrals, and stronger brand differentiation.
  • Technology investments in CRM, design tools, construction dashboards, and warranty management improve CX and responsiveness.

Download the full report to explore data-driven strategies that help builders improve customer experience, increase referrals, and stay competitive.